BIOGRAPHY

 

KASHUŪ is a London based Japanese calligrapher.

Calligraphy is her life-long practice to train and purify the mind. The age-old tradition is a discipline of beauty, a search towards pure form and a peace within.

KASHUŪ was born in Kumamoto, Japan in 1979 and started Japanese calligraphy at the age of 6. In 1998, at the age of 18, she was given the title of ‘Shihan’ (Master) and the following year, awarded the highest title of ‘Kyoju’ (Professor) by Nihon Shuji (The Japan Calligraphy Foundation) and given the professional calligrapher name, ‘KASHUŪ'(佳萩). She  also holds a hachi-dan, the top grade.   

 Her calligraphy name ‘KASHUŪ’ means a refined bush clover blooming in the wild mountain. Its stem is thin and soft yet strong, a characteristic which is reflected in KASHUU’s style of work.

KASHUŪ has been commissioned by a host of notable clients and companies around the world in a variety of presentations and media. Her mission guiding all her projects is to spread a mindful way of living through the spirit of Japanese Calligraphy.  

KASHUŪ’s recent projects include a giant Japanese calligraphy performance in Royal Botanic Garden of Kew, a collaboration with Mastercard(2019 Rugby World Cup advert), Chivas Regal package design and a commission of the book title ‘Studies from Nature’ from the great master of ukiyo-e, Kitagawa Utamaro (c.1754–1806) which had been nominated for ‘Best British Book’ at British Book Design & Production Awards 2019. Her designs for Japan’s No.1 coffee company UESHIMA can be found in supermarkets nationwide. 

CLIENTS

Performances

2021   The Royal Garden of Kew (Kew Gardens)

2020  Embassy of Japan UK Season of culture-National Gallery London

           Bridgestone 70 years Anniversay in Saudi Arabia

           The British Library(WRITING exhibition) London

2019  England Rugby World Cup Celebration in Twickenham Stadium

          Harrods London, Floraiku Perfume (MEMO Paris)

2018  Kuwait, Floraiku Purfume(MEMO Paris)
          TOYOTA Lexus Opening Ceremony, Qatar
          NOBU Restaurant & Hotel Opening Ceremony, London

2016   Aman Hotel, Morroco & London
           Philip Mould Gallery, Pall Mall, London
           Mason Assouline, Piccadilly London

2015   Suntory Whiskey Hibiki, London 

2011   TOYOTA Lexus, Lincoln UK

2010   Mazda Ceremony, Germany

etc.

 

Artworks and Designs

2021  Ueshima Coffee Company package design(UCC) 

2019 Kitagawa Utamaro Ukiyoe Collection Book titles

2018  Chivas Whiskey package label

2016  Classic Rock Award Title Budo-kan Tokyo
          Sunrtory Whiskey gifts labels 

2013 Panasonic Launch Ceremony banners

2012  Penguin Books ‘Paper Trail’ book title

         Royal Borough Kensington and Chelsea, Holland Park, London “Fukushima Garden” signboard

         Mitsubishi UFJ

 

etc.

 

 

 

 

 

FILM

202ARMANI

2021 England Premire League Show(Halftime)

         London Sifonietta Orchestra(Rain Coming)

2019  Mastercard Rugby World Cup Advert

2017 ABSOLUT Vodka TV Advert

2016 PAKER PEN Website

2015 Qatar Gas

2012 INFINITI Nissan

2011 TOYOTA “Toyota Way”
etc.

WORKSHOP

2022 Wagamama

         Royal Horticultural Society Hampton Court Palace Flower Show 

2021  ARMANI

2019  The British Institute of Interior Design at TOTO showroom, London

2015  Otsuka Seiyaku Pharmaceutical Europe (大塚製薬)

2015 to 2020 Japan Matsuri London in Trafalger Square

2010 Imperial College London
etc.